about 🧐
FOR THE YOUNG PEOPLE CREATING THEIR OWN LANES.. 🛣
& THE BRANDS WANTING TO BE A PART OF THAT 💡.
born out of frustration at the lack of access & opportunity available to young self-starters in their creative journeys, CHL (then CreateHerLane) dedicated itself to one goal and that only: to build an avenue through which underrepresented groups can creatively carve their own paths.
the nature of how we do this has changed over time, ranging from hosting creative conferences at universities to building digital communities for gen-z creators. either way, our vision remains the same.
chl now operates as a two-part-powerhouse.
b2c, we offer our gen-z audience access to tools, inspiration, community & opportunities that aid them in their creative pursuits.
b2b, we give brands the opportunity to connect authentically to these gen-z communities, often through co-creation.